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University Health System
Brand Campaign
Client / University Health System
Role / Strategy
Agency / ndp agency
Year / 2016
Purpose:
Help consumers understand the value of an academic teaching hospital and why this specific skill is crucial to better health and well-being.
Culture: What drives you?
Seeking knowledge requires curiosity, a drive to find new solutions, better answers. Our learning quest puts us ahead of the curve, looking for solutions beyond the obvious, so we can heal more effectively.
Humanity: How do you connect?
With compassion and skill, we use knowledge to heal deeply.
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Authenticity: The strategy.
Knowledge propels us beyond what we know, what we currently believe to achieve a greater good and a deeper level of healing for all.
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